Great Clips is the world's largest salon brand, and a 100% franchised company. With more than 4,400 salons in the U.S. and Canada, communicating to franchisees and salon teams about the brand, systemwide marketing initiatives, business tools, recruiting, and operations is a daily endeavor.
I work with the communications team to gather content, write and publish news articles and manage the franchisee intranet. While 99% of this content is confidential, following is a selection of outward-facing articles that have been published on the Great Clips Careers site, where stylists are the target audience.